New Website Marks the Launch of Payne Labels

Source from:  Tobacco Reporter 04/11/2011

The launch of Payne's new website at www.payne-worldwide.com, which includes information about the company's tear tapes and coated films, also marks the introduction of the Payne brand name into the labels market, a year after the acquisition of BP Labels. According to a company press note, the Payne brand now offers "high quality, creative and secure self adhesive labels ideal for the food and drink, tobacco, pharmaceutical, healthcare and cosmetic markets", often as part of an authentication system. "Our focus is on making the best possible use of design, technology and systems to provide world class products and service to customers," said Simon Wildash, head of marketing at Payne. "The new website is part of that focus and reflects the development of our labels and narrow web printing capability within the Payne business. "It follows the structure we launched with the Payne Security site (www.payne-security.com) earlier this year, is easy to use and customers can find what they need within a single online destination. "User-friendly navigation enables visitors to find their required product easily within three main areas; tear tape, labels and coated film." Enditem