Graphics Handbook Gives Insight Into Paperboard

Source from:  Tobacco Reporter 03/18/2010

Iggesund Paperboard has published the "Graphics Handbook", which is said to answer questions about what can be done with paperboard and under what circumstances it is the best material. "Many graphic designers are unsure of how they can benefit and what they can achieve by using paperboard instead of paper," said Jonas Adler, applications specialist at Iggesund and one of the book's authors. "In this handbook we have collected examples of paperboard techniques that are especially relevant to anyone who wants to develop their creativity to new and exciting levels." He emphasised, though, that the book is not aimed only at designers. It contained too a more technical section that provided advice for printers on the best ways to achieve success with paperboard. "Throughout much of the graphics industry there is uncertainty about paperboard as a material," Adler said. "People would rather use a thick grade of a brand of paper that they know, even if they thereby lose out on the many advantages paperboard would have given them." The Graphics Handbook is part of Iggesund's "Iggesund Anchor" reference material, which includes "The Paperboard Reference Manual", used as a standard reference work in many packaging and design courses. The Graphics Handbook has 90 pages and is richly illustrated. It is currently available only in English but additional language versions are planned. An extract can be seen at Iggesund's website, www.iggesund.com, where the book can be ordered at a cost of €25, including postage. Enditem