Ireland: E-Cig Advertising To Be Restricted

Source from:  Vapingpost 01/09/2020

Ireland’s Health Minister Simon Harris, has confirmed that e-cig advertising restrictions are to be set in place, in order to limit the exposure of young people to the products.

Last month it was announced that Harris was proposing a ban on the sales of vaping products to young adults aged under 18. Subsequently, a measure that would ban advertising near schools and creches, and on public transport, has been added to the initial proposal.

Speaking at the launch of focus group research on flavoured vaping products by the Irish Heart Foundation (IHF) and Irish Cancer Society, which both claim that the e-cigarettes are being marketed to minors, Harris said he will be looking into the matter.

Both health charities are arguing in favour of restrictions on advertising and sales of flavoured products. “The fact that the only purpose of flavours like strawberry milkshake, cherry crush, chocolate mint and caramel is to lure a whole new generation of children into nicotine addiction has been endorsed resoundingly by the teenagers who took part in this research,” said Tim Collins, chief executive of the IHF.  Enditem