US: Call To Action

Source from:  Tobacco Reporter 10/23/2019

The Vapor Technology Association (VTA) has formally called on voters to voice their opposition to the proposed U.S. ban on flavored vapor products and launched a multimedia campaign to raise awareness of the adverse public health and economic impacts of such a ban.

As part of this effort, VTA launched vapersdovote.com, a platform through which visitors can urge the federal government to preserve their access to this critical tool.

VTA also unveiled “Promises,” an advertisement airing on national television this week, which demonstrates the significant and negative impact that a ban on flavored vapor products would have.

According to the VTA, 10 to 13 million American adults rely on e-cigarettes to quit or reduce smoking. A flavor ban would drive these men and women to either revert to combustible cigarettes or turn to a new and larger black market, the organization says.

Additionally, the licensed and regulated American vapor product distribution chain would shutter, resulting in the closure of 14,000 small businesses and the loss of upwards of 166,000 jobs, according to VTA estimates.

“Bans don’t work; they never have,” said Tony Abboud, executive director of the VTA. “As we have said from the start, we stand ready to work with the administration, regulators and lawmakers on the many real solutions that should be implemented to achieve the twin goals of restricting youth vaping, which is already illegal, and preserving flavored alternatives for adults desperately trying to quit smoking.”  Enditem