EU Cancer Plan Ignores The Science in Favour of E-Cigs For Smoking Cessation

A number of tobacco harm reduction and vaping advocate groups, are disappointed by the bias against e-cigarettes shown by the European Commission (EC), in their newly launched ‘Beating Cancer Plan,’ despite all the scientific evidence indicating the effectiveness of the products as tobacco harm reduction and smoking cessation tools.

“Today’s plan shows that the European Commission is allowing ideology to get in the way of science. The aim of Europe’s Beating Cancer Plan is to reduce the cancer burden for patients, their families and health systems, yet it ignores the wealth of evidence showing that vaping represents only less than half of one percent of the cancer risk that smoking does,” said Michael Landl, Director of the World Vapers’ Alliance (WVA).

To add insult to injury, added Landl, not only are vaping products not considered harm reduction tools, but in parts of the plan they are even equated to cigarettes.

“Smoking and vaping are not the same and the Commission knows this. However, due to an ideological approach, they are neglecting their duty to pursue policies in the best interest of all EU citizens. Treating the two as the same is a mistake that could prevent thousands of smokers from quitting smoking. After all, we know that vaping is twice as effective as other methods to stop smoking.”

“If vaping is subject to the same rules as cigarettes – higher taxes, bans in certain places etc – then those that gave up smoking thanks to vaping will see smoking become, relatively speaking, more appealing. That’s a disaster and flies in the face of what the EU is hoping to achieve. If the EU is concerned about young people taking up vaping, then let’s enforce age restrictions but making vaping more expensive and less enjoyable is a sure-fire way to drive current vapers straight back to the old habit,” added Landl.

Success witnessed in countries adopting tobacco harm reduction strategies

The Independent European Vape Alliance (IEVA) was another organization which brought up the issue. In a recent press release it pointed out that while the plan is extremely important in terms of having a strategy to reduce cancer-related deaths, it neglects an important instrument for public health: Harm Reduction.

“Once again, the EU Commission is focusing on the obsolete ‘quit or die’ approach when it comes to tobacco cessation, instead of designing a reality-based addiction policy”, said Prof Heino Stöver from the German Institute for Addiction Research at the Frankfurt University of Applied Sciences. “The UK, New Zealand and Canada are using e-cigarettes as a key tool in the fight against tobacco use and are more successful than  the EU with its outdated approach,” explained the IEVA.