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Imperial Tobacco Unveils Menthol Rolling Tobacco Source from: Talking Retail 06/05/2018 ![]() Imperial Tobacco is set to add a Gold Leaf Ice Pack to its portfolio, available to independent convenience stores from 1 July. The launch follows the “success” of the company’s Gold Leaf 30g Handy Pack and includes menthol tips. The new packs will contain a 30g pouch of Gold Leaf rolling tobacco, 2 x 40 Rizla Regular Green cigarette papers and 72 Rizla ultra slim menthol filter tips. Brand manager Jamie-Burns Smith said: “Since its launch in 2007, Gold Leaf has become Imperial’s largest roll-your-own brand and the UK’s bestselling economy roll-your-own, with a current overall sector share of 18%. “The unique composition of Ice Pack – with its bundled menthol filter tips – demonstrates the brand’s continued commitment to innovation, ensuring we meet the needs of modern adult smokers.” |