US: Reynolds Subsidiary Selling E Cigarette and Smoking Cessation Gum

Source from:  SBWire  06/05/2013

After venturing into e cigarette industry, one of Reynolds American Inc. subsidiary is selling smoking cessation gums. Niconovum USA Inc. is a pharmaceutical subsidiary of Reynolds which is selling these products. These gums provide the same taste and sensation as in case of tobacco cigarettes. After launching its e cigarette brand in the market, Reynolds is planning to boost the sales of both electronic cigarettes as well as smoking cessation gums.

Niconovum USA Inc. has recently launched two new flavors of these gums. Previously these gums were available only in mint flavors and now they are also available in cinnamon and fruit flavors. These flavors are teamed up with different nicotine level in order to satisfy the craving of the customers. Moreover Reynolds is planning to conduct a press conference in order to discuss the roll out of its vapor cigarette products and gums. The Vuse electronic cigarette is among the best brand that is available in the market.

Experts from the leading e cigarette review website, Digitalsmoke.org, say that the press conference is a promotion technique to promote their e cig brand Vuse. Vuse is the first electronic cigarette product that is manufactured by Reynolds. The brand is planning for a press conference this Thursday that is 6 June to rollout plans for Vuse.

The brand bid Vuse to be the best e cigarette brand in the market and the product is available in the selected market of United States. According to the customer's reviews on these e cigarettes, they termed it as great potential products for this industry.

As Electronic cigarette is becoming a big market, more and more top tobacco companies are venturing into this industry. With more big names entering in this market the competition to become best e cigarette brands gets tougher. Enditem