New Snus Offers Same Kick in Smaller Pouch
Source from: Tobacco Reporter 01/29/2012
Swedish Match is about to launch General Strong White Mini, a portion-packed snus in mini-format that has the same nicotine strength as a normal portion.
![]()
The flavor of the new product is said to display the General brand's classic characteristics.
Mini-portion snus was launched in 1984 to satisfy users who wanted a more discreet product.
General Strong White Mini, which is only half the size of a normal portion, is said to be the first brand to introduce a mini-portion that delivers the same nicotine strength as a normal portion.
General Strong White Mini will be available in stores in early February. Enditem