Karelia's Omé Brand at Intertabak

Source from:  Tobacco Reporter 07/30/2009

International, modern female smokers are demanding ever more sophisticated cigarettes that meet their expectations both in terms of smoking characteristics and presentation. To satisfy these discerning smokers, Karelia Tobacco Co. has created Omé, a range of modern superslims cigarettes available in two versions, each with a superior American blend of tobaccos. The Omé concept conveys a relaxed, informal but elegant style. The pack graphics are dynamic and create a sense of energy and constant movement. The brand logo is clean, bold with exciting with eye-catching silver detail. The pack design is enhanced by bright fresh colors, specific to each variant, which together convey a sense of modernity. Omé Superslims are packed in a compact "lipstick box" format, containing 20 cigarettes, which will easily fit into the handbag or pocket. The cigarettes themselves are super slim making them instantly recognizable and stylish. Omé will be presented in two versions, Omé (6mg), and Omé Yellow (3mg), offering smokers the choice of finding the taste that suits them perfectly. Karelia will present Omé Superslims and other brands at the Intertabak exhibition in Dortmund, Germany, which takes place Sept. 18-20, 2009. Enditem