Lennart Freeman Assumes Lead Role for Swedish Match International Division

RICHMOND, Va., Nov. 25 /PRNewswire/ -- Lennart Freeman has been appointed President of Swedish Match International (SMI), effective November 12. SMI brings the premium cigar businesses in both the US and Europe under one management. Swedish Match is the market leader in the US for premium cigars with brands that include Macanudo, Partagas, and Cohiba. (Photo: http://www.newscom.com/cgi-bin/prnh/20081125/NETU077 ) Freeman was President of Swedish Match North America for 10 years. He is the recipient of the Captain of the Industry Award from the Pennsylvania Distributors Association and the Giant of the Industry Award from the California Distributors Association. Freeman will continue to be based in Richmond, Virginia. About Swedish Match: Swedish Match is a global Group of companies with a broad assortment of market leading brands in smokeless tobacco, cigars and pipe tobacco, matches and lighters. Some of our well known brands include Red Man, Timber Wolf, Longhorn, Macanudo, Partagas, Cohiba and Borkum Riff. Swedish Match North America is headquartered in Richmond, VA, with manufacturing facilities in Owensboro, KY, Dothan, ALA, the Dominican Republic, and Honduras. For more information visit the website at http://www.SwedishMatch.com. Enditem