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Australia: Retailers Having Brand-differentiation Problems with ''''Plain'''' Packs Source from: Tobacco Reporter 11/05/2012 ![]() The 'plain' cigarette packs starting to appear in Australian shops are causing problems for retailers, according to a story in the Canberra Times.
"The customers get annoyed because they're kept waiting while we find the specific brand they want," he said. Meanwhile, the manager of the IGA supermarket in Ainslie,Canberra, Manuel Xyrakis, said he noticed he was selling a customer the wrong brand only as he handed it over. He said he was keeping brands on set shelves to help his staff. The new packs, which were designed at the behest of the government to be as ugly as is possible, will become mandatory at retail on December 1. Enditem |