Imperial Tobacco Announced that JPS roll-your-own Tobacco now Includes Papers

Source from:  Talkingretail.com 04/14/2015

Imperial Tobacco has announced that From April, pouches of JPS roll-your-own tobacco (RYO) will include rolling papers.

The move brings JPS in line with other economy RYO products and will be phased in across the range as existing stock sells through.

Madeleine Pearce, brand portfolio chassis manager at Imperial Tobacco said: "The inclusion of papers in pouches of JPS RYO tobacco brings the brand in line with other products on the market. Around 80% of packs sold in the economy priced RYO sector already include papers and many consumers have come to expect these affordable and convenient combination packs."

JPS RYO including papers is available in 9g, 25g & 50g pouches at £3.12, £8.09 & £15.79 (RRP) respectively.

9g and 25g price marked packs are also available at £2.99 and £7.56 while stocks last. Enditem