Shanhai Tobacco Group Researched on Export of Zhongnanhai Brand

Source from:  TobaccoChina Online 06/05/2012

A delegation from Shanghai Tobacco Group, including some members from Exports and Imports Corp., Manufacturing Management Department, Office in Beijing, led by Wu Jumin, vice director of Shanghai Tobacco Group, visited Beijing Cigarette Factory and researched cooperation with foreign partners on Zhongnanhai brand. Accompanied by Qu Zhigang, general manager of Beijing Cigarette Factory, the delegation made an investigation on export issues. The delegation visited the manufacturing workshops and gave some suggestions on cooperation with foreigners on Zhongnanhai brand after hearing export report of Zhongnanhai. Firstly, the factory should continue to explore markets in Janpan and southeast Asia. Zhongnanhai has been exported in the past 27 years. Beijing Cigarette Factory has accumulated rich experience in marketing services. Today, the factory should strengthen cooperation with oversea agents on expanding markets. Shanghai Tobacco Group will provide strong support to Zhongnanhai brand. Secondly, the factory should make efforts to develop emerging market. In the next year, Imports and Exports Corp. will choose some good agents to sell Zhongnanhai brand in 1-2 selected new markets. Thirdly, the factory should carry researches on foreign markets and develop new products. Fourthly, the factory should strengthen communication and cooperation with foreign agents. Qu Zhigang, general manager of Beijing Cigarette Factory, said that the factory will strengthen cooperation with Imports and Exports Corp. on developing Zhongnanhai brand.Enditem